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Digital Marketing

Digital Marketing

  • Social Media Marketing (SMM)
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Optimization (SMO)
  • Google Ad words

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Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media and web-based advertising, but also text and multimedia messages as a marketing channel.

Services on Digital Marketing

  • Search Engine Optimization (SEO) — SEO is the practice of improving ranking within major search engines to increase online traffic.
  • Search Engine Marketing (SEM) — SEM leverages paid online advertising to increase website visibility within search engines. SEM is often used in conjunction with SEO.
  • Social Media Marketing (SMM) — SMM is the practice of using social media channels to promote business products or services. The use of social media influencers, often referred to as influencer marketing, is prevalent in SMM.
  • Google Ads is a product that you can use to promote your business, help sell products or services, raise awareness and increase traffic to your website